The PAID Method

Diagnose the gap.
Lead the plan.

The PAID Method platform gives advisors a proprietary 47-point diagnostic that quantifies the wealth gap hidden inside every privately held business — and generates advisor-ready reports instantly, matched to 200+ products and tax strategies.

47-point diagnostic
25-minute assessment
200+ matched strategies
47
Diagnostic points

Covering every major wealth-building lever in a privately held business

25min
Assessment time

From first question to scored report — in a single client session

200+
Products & Tax Strategies

Engine powered by AI — matched instantly to diagnostic results

4
Wealth domains

Protect, Align, Integrate & Distribute

The PAID Score:
Four pillars, one number

Every business receives a composite PAID Score — a single number from 0 to 100 that represents how well the owner has addressed the four major wealth-building pillars. The score drives the advisor conversation.

P
Protect
Buy-sell agreements, key-person insurance, liability coverage
A
Align
Compensation structure, fringe benefits, S-corp optimization
I
Integrate
Retirement plans, deferred compensation, tax-advantaged vehicles
D
Distribute
Exit planning, business valuation, succession strategy
PAID Diagnostic — Acme Industries
34/ 100

Overall PAID Score

Critical readiness — 4 priority gaps identified

Business: 34Personal: 37

Framework Scores

Protect41
Align37
Integrate27
Distribute16

Wealth Gap

Target Value$5,000,000
Current Business Value$1,500,000
Wealth Gap$3,500,000

Priority Recommendations

HighEstablish buy-sell agreement funding mechanism
HighReview key-person life insurance coverage gaps
MedAlign owner compensation with wealth objectives
MedEvaluate qualified plan contribution strategy

Four tools.
One system.

01Business Diagnostic

The PAID Score

A proprietary 47-point diagnostic that quantifies the wealth gap hidden inside a privately held business. Advisors run the assessment in a single 25-minute session — the platform scores it instantly and generates a ranked priority list of 200+ matched products and tax strategies.

47-point assessmentInstant scoringPriority rankingPDF report
02Gap Analysis Engine

Four Wealth Pillars

The platform evaluates every business across four dimensions: Protect, Align, Integrate, and Distribute. Each pillar surfaces specific gaps — underfunded buy-sell agreements, missed depreciation strategies, inefficient compensation structures — with dollar-value estimates attached.

Protect analysisAlign gapsIntegrate optimizationDistribute strategy
03Advisor Workflow

Advisor-Ready Reports

Every diagnostic generates a client-facing report and an advisor strategy brief. The client report explains the gaps in plain language. The advisor brief maps each gap to a specific financial product or planning strategy — so you walk into every follow-up meeting with a clear agenda.

Client-facing PDFAdvisor strategy briefProduct mappingMeeting agenda
04Pipeline Intelligence

Grow Your Business

The platform tracks every diagnostic across your book of business — surfacing which clients have the largest unaddressed gaps, which opportunities are time-sensitive, and which businesses are approaching liquidity events. Your pipeline becomes a ranked list of highest-value conversations.

Book-of-business viewGap prioritizationLiquidity event alertsRevenue forecasting

Turn every business
client into a plan

94%
advisor retention rate
01

A diagnostic that opens doors

The PAID assessment gives advisors a structured reason to have a deeper conversation with every business-owner client. It replaces the cold pitch with a diagnostic — and diagnostics get meetings.

02

Reports that do the selling

Every assessment generates a client-facing report that explains the gaps in plain language — and an advisor brief that maps each gap to a specific product or strategy. You walk in with a plan.

03

Grow your business

The platform tracks every diagnostic across your book of business. You can see which clients have the largest unaddressed gaps, which opportunities are time-sensitive, and where to focus next.

Get platform access before
the public launch.

30-minute intro call
Senior-led, no hand-offs

© 2026 Owner Advisory Group, Inc. All rights reserved.

The PAID Method™ is a trademark of Owner Advisory Group, Inc.